


We want to maintain that special startup feeling, which keeps our work fun and drives our creativity, for as long as possible.
MEISTERTASK VS PLANNER SOFTWARE
We’ve taken concerted steps to broaden our base - adding a task management software (MeisterTask) to our portfolio, working on a new collaborative documentation app (no spoilers, sorry), and hiring wisely. However, there is a difference between creating great software and a successful company, and while MindMeister has matured well as a product, our infrastructure had to be upgraded to handle this too. We recently celebrated the 14th anniversary of the initial beta, which is remarkable: if you think of all the software startups that have boomed and busted in the intermittent time, I think our longevity actually speaks louder than the size of our user base. MindMeister has grown from a tiny beta group of 200 volunteers to a powerhouse with over 20 million users, albeit slowly and steadily. We realized this was a void that we could fill, but we knew we’d have to start slowly and build from the ground up. What we saw was a gap in the market: although mind mapping has been a popular technique since the 1970s, no collaborative online mind mapping tool existed at that time. Like the great mind maps made with it, MindMeister all started with an idea. Without MindMeister, the company wouldn’t exist, so our drive to found the start-up is inextricably linked to the concept of mind mapping itself. Essentially our flagship product, the collaborative online mind mapping software MindMeister, came first, and the company sort of formed around that. Michael Hollauf: I founded Meister, together with Co-Founder Till Vollmer, in 2006. Tell us about you, your career, and how you founded MeisterTask. I’m just thankful that my family (and the Meister Family, of course) is safe, warm, and well. However, it could be so much worse: there are millions of people around the world who have lost loved ones to the coronavirus or who are struggling as a result of the economic impacts of lockdown. Yes, we miss socializing with our friends and the wider family, especially in a great city like Vienna where the café culture is so symbolic and central to our feeling of normality. Michael Hollauf: We’re fine, thank you! Obviously, no one likes the pandemic, but I think perspective is the key here. First of all, how are you and your family doing in these COVID-19 times? Michael Hollauf, CEO and co-founder of MeisterTask, about effective task management.
